youthSpark aims to stop it

Red Berry collaborated with youthSpark to create a compelling profile for Atlanta Magazine's annual Give Atlanta issue. At the heart of the nonprofit's vision is a world where no child is bought, sold, or abused. Creative Director Terri Fuller emphasized the need to *Stop it. in the magazine profile featuring a young survivor and key facts about human trafficking.

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Guest Post: How to design an effective marketing & communications budget

What percentage of a nonprofit’s budget should be spent on marketing and communications? The answer is (as you probably expected) “it depends.” You definitely need to have a comprehensive, realistic budget. It’s a critical component of your annual marketing and communications plan and, like the work plan, serves as a map to ensure you reach your goals. Learn more.

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Guest Post: How to deal with uninformed nonprofit-watchdogs around the holidays

Around this time of the year, we nonprofits work to bring in year-end donations, incurring paper cuts and envelope-tongues in the process (seriously, the glue stick is your friend). Around this time also is when people start pushing “guides” about which nonprofits to give to, warning of shady nonprofits that spend too much on “overhead” and leave nothing for the people they are supposed to be serving.

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